I turn confusion into clarity — and teams into multipliers.
15+ years across Salesforce · Microsoft · Samsung R&D · Yahoo! · 14 engineers managed today (junior → lead engineer) · zero attrition through 3 reorgs · ~100% AI-tooling adoption org-wide.
→ Explore Selected Work · 8 case studies · Ask Anything · live Q&A
Software Engineering Manager with 15+ years building and scaling distributed teams across web platform, content infrastructure, and reliability engineering. Currently lead two teams at Salesforce — Salesforce platform org (cross-surface experience layer powering agentic surfaces) and previously Web Platform team (headless rendering layer behind flagship marketing properties). Manage 14 engineers spanning junior through lead engineer; sponsor cross-cloud architectural alignment; deliver on-time customer GAs; and grow people through every reorg.
Core skills: Engineering Management · People Management · Talent Development · Cross-Functional Leadership · AI/ML Platforms · Agentic AI · MCP Tooling · Claude Code · Web Platform · Headless Rendering · Content Management · content· Data Cloud · Site Reliability Engineering · DevOps · CI/CD · AWS · Azure · Heroku · Kubernetes · Observability · SLO/SLA · Incident Response · Java · Python · Node.js · LWC · Connect APIs · Distributed Systems · Microservices · Cloud Architecture · Salesforce Platform · Agentforce · Stakeholder Management · OKRs · OKR-style goals
I coach my people so they're ready for a better job tomorrow — and treat them so they choose to stay today.
AI-native engineering culture. Build internal MCP tools, ship Claude Code skills, automate trust triage and release planning. Drove ~100% org-wide adoption of developer-productivity tools — shorter engineering cycles, greater capacity with fewer resources.
Every IC's career trajectory continues — through reorgs, transitions, charter changes. Zero attrition across three org transitions; top-tier manager-effectiveness rating in the latest internal survey.
Cross-cloud architectural reviews, multi-team release coordination, and stakeholder alignment across PM, UX, and adjacent platform orgs. Partnership is the default, escalation the exception.
Career Highlights
junior → lead engineer
latest internal survey
vs 20% target
resolution at freeze
web surfaces
three reorgs
Signature Wins
Zero Attrition Through 3 Reorgs
Context: Across three org transitions — including the abrupt AHS team transition, the merger of GIP+CIS+CP+(redacted)s for the Personalisation charter, and finally the Personalisation charter exit — the typical industry signal would have been 30–40% IC churn.
Action: Personally conducted comp reviews and growth commitments with every transitioning IC. Coordinated CODEOWNERS updates, product-tag migrations, trust handoff, and Workday transfers without delivery disruption. Built individual transition playbooks (e.g., Lead Engineer promotion review canvases for incoming managers).
AI-First Engineering Culture at Org Scale
Context: Engineering managers org-wide were spending 5–10 hours/week translating charter items, PRDs, and spreadsheets into GUS work items — a tax that compounded across every planning cycle.
Action: Built and shipped AI Release Planner (charter-to-GUS automation), Wavelength hyper-personalization skill (auto-discovers user context from GUS + Slack + Memory), and AI Trust Hero framework. Co-organized weekly Claude Code Skill-Up Sessions with structured org-wide recaps. Custom MCP servers expose GUS workflows to Claude Code.
23% Trust Reduction Across 4 Teams Under VP Reporting
Context: Reported directly to VP for the combined GIP+CIS+CP+(redacted)s trust scope while peer EM was on parental leave — with a 20% reduction target and a 40% baseline.
Action: Drove multi-patch sign-offs across releases (260.10, 260.11, 262 freeze across 3 teams). Led release sign-off, planned-trust TF hygiene, and customer-escalation RCA closures. Built AI-assisted resolution flow for high-priority test failures.
What People Say
I see you as a great example and model for the rest of the Engineering Managers at our org. You will be missed.
Peer Engineering Manager · cross-team Salesforce business unit
Thank you for chasing this down for us — your follow-through is genuinely something else.
Senior Engineering Leader · Salesforce
Selected from 320+ nominated teams across Salesforce Technology & Product. 37 winning teams · ~550 individuals recognized by Cloud and Org leaders for impact across Customers, Innovation, Business, High Performance, People, and AI & Agents.
Salesforce Platform · org-wide recognition
Top performance rating in latest annual review · top-tier manager-effectiveness rating in latest internal manager-effectiveness survey · Zero attrition across three reorgs · 5 promotions sponsored in recent promotion cycle (across Principal, Senior, and Member-engineer levels).
Salesforce Engineering
Experience
Software Engineering Manager — Salesforce platform org Now
Lead two engineering teams in the Salesforce platform org powering authoring infrastructure and content metadata for AI-agent surfaces. Manage 14 engineers spanning junior through lead engineer. Drive a visual authoring framework targeting Beta + GA, multi-release content data integration toward a major release event, and trust + reliability commitments across parallel release trains. Sponsor cross-cloud architectural alignment with adjacent platform teams. Sustain a culture of disciplined release execution and AI-first productivity. Sponsored five promotion nominations across Principal, Senior, and Member-engineer levels and held zero attrition through three org transitions.
Senior Engineer — Web Platform team
Drove cross-functional initiatives on the headless rendering layer behind flagship marketing properties. Led framework-agnostic rendering to GA, regional and locale launches, content-compliance CDN redesign, certificate-management automation, and a public-CDN migration. Reduced build & deployment times ~30%, sustained 99.9% uptime on customer-facing surfaces, and eliminated certificate-related production outages post-automation.
Senior DevOps Engineer
Led reliability and automation for a global business-applications SaaS on Azure. Contributed to onboarding, environment design, capacity planning, deployment, and servicing for ~4,500 customer environments. Sustained near-100% availability through proactive issue resolution and on-call ownership.
Technical Lead — DevOps
Led DevOps initiatives across architecture design, cloud infrastructure setup, and backend operations for live and R&D consumer products including a payments platform and a creator-network app. Built internal tooling and scalable workflows.
Service Reliability Engineer
Managed back-end operations for high-visibility ads and data-platform services. Built automation that reduced incident resolution time by 25%. Triaged production outages proactively to minimize downtime.
Assistant System Engineer
Developer for a global trade-capture and trading system at an enterprise banking client — Unix and C++ integrations.
Education
Bachelor of Technology — Computer Science & Engineering
Senior Secondary — Pure Science
References
Shubham Srivastava
Salesforce
s.srivastava@salesforce.com
(redacted)
Salesforce
umesh.tiwari@salesforce.com